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The Italian creator chose the 'lucky number' as the name for the new fragrance, proposed by a new olfactorial language. The number 2 was chosen for its importance as a double, complementing Rush, which was launched earlier. Michel Almairac of Robertet composed a fragrance that is not structured in a typical pyramid, but horizontally, ensuring a homogeneous effect of all the ingredients.
Gucci Rush 2 is a floral fragrance with notes of palm wood, freesia, gardenia, blackcurrant, musk and oakmoss. It is recommended for everyday casual wear.